Tim Gander Photography Branding

About

Tim has been a photographer for 25 years, specialising in business portraits, events coverage and bread (he’s a keen baker).

The Brief

Tim was at a point where he felt he needed some guidance about his brand and came to me for some consultation. He knew he was looking for something minimal to reflect his no-nonsense business approach and knew I’d be someone that could get on board with that style.

The Problem

To update the existing logo. Redesign marketing materials and business stationery.

How I Solved The Problem

We were both very conscious of the cliche photography logos that are abound, and knew that we didn’t want to head down those roads. As minimal is a style I specialise in, I felt happy with the direction even from the start.


INITIAL TG PHOTOGRAPHY CONCEPTS


FINAL TG PHOTOGRAPHY LOGO


TG BUSINESS CARDS

Really enjoyed helping Tim out with his rebrand, it was nice to be able to inject a lot of my own thoughts into what we finally came up with, a real pleasure.

To see how he used the logo, take a gander at his website.

And this is what he said about me after we were done;