Homelets of Bath

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About

HomeLets of Bath, founded in 1992 are an independent letting agency based in Bath.

The Brief

Brought in initially to create a new logo to refresh their current branding. With the logo redesigned, the development of the marketing material was also required.

The Problem

To update the existing logo to refresh and bring up to date. Redesign all marketing materials.

How I Solved The Problem

Met with Marcus to find out more information about the company, where it is now and future plans, what the brand is looking to achieve and where they see themselves going forward.

The project began with a 3-month timeframe, after the logo design was finalised the marketing material required fuller consideration, which took the timeframe to 6 months.

Eventually completing;

Logo redesign
Brand guidelines
13 x staff business cards
Marketing guide
Tenant guide
Landlord guide
Terms & Conditions document
Landlord & Tenant fee cards
Email disclaimer
Digital & print marketing
Business stationery

Below are a selection of the finalised designs;

INITIAL LOGO IDEAS

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A big project, involving a lot of communication and research, it was a fantastic opportunity to offer my design ideas and run with them, incredibly satisfying to achieve the final results.

To see how they’ve used the logo, check out their website.